In a remarkable milestone, The Diary Of A CEO, hosted by Steven Bartlett – the founder of Flight Story and Thirdweb, has surpassed 10 million subscribers on YouTube making it the second biggest podcast in the world on YouTube, by subscriber base, behind Joe Rogan. This achievement underscores the podcast’s profound impact and its resonance with a global audience—coming shortly after the show was named Best International Podcast at the 2025 iHeartRadio Podcast Awards.
A Journey of Passion and Dedication
Reflecting on this accomplishment, Bartlett expressed his heartfelt gratitude:
“One day, I’ll forget about—or lose—this chunk of metal, but I’ll never forget what it felt like to build something I love, with people I care about, and to have strangers all over the world tell us they appreciate it.”
The journey to 10 million subscribers has been marked by unwavering dedication from both Bartlett and his team. Beyond the numbers, the essence of this success lies in the genuine connections forged and the stories shared.
Steven Bartlett and the Team Behind The Diary Of A CEO
While Bartlett is the face of the podcast, he is quick to acknowledge the collective effort:
“People see me on camera, but there are so, so many young people behind the scenes that have given so much, for so long to build this!”
Team members have also shared their personal reflections. Grace Miller, Head of Failure and Experimentation at The Studio – Flight Story, remarked:
“You don’t reach 10 million subscribers by recording and uploading a podcast, crossing your fingers and hoping people watch. You reach 10 million subscribers by caring about every tiny detail…”
This sentiment highlights the meticulous attention to detail and the relentless pursuit of excellence that the team embodies.
Lessons from Conversations
Through nearly 400 interviews, Bartlett has gleaned profound insights into the human condition:
“I’ve interviewed some of the most impressive, seemingly flawless, successful, and famous people on the planet… and every single one of them is battling something beneath the surface.”
This realization underscores the importance of empathy and kindness in our interactions, especially in the digital realm.
A Testament to Authentic Storytelling
Launched in 2017, The Diary Of A CEO offers unfiltered conversations with influential figures, delving into their journeys, challenges, and insights. This authentic approach has fostered a deep connection with listeners, propelling the podcast to its current stature.
Looking Ahead
Despite this significant milestone, Bartlett views this as just the beginning:
“We are truly just getting started… I still have 4 decades left in me to figure this out.”
With this forward-looking mindset, the future promises more enriching content and deeper engagements with the audience.
A Heartfelt Thank You
Bartlett extends his sincere appreciation:
“Thank you to all of you for the support and encouragement for the last 4 years. It’s spurred me and my team on in ways you’ll probably never know.”
This milestone is as much a celebration of the community as it is of the podcast itself.
Engaging with the Community
In the spirit of collaboration, Bartlett invites feedback:
“What would you like to see from us next? Let me know in the comments below—going to do my best to reply to everyone.”
This open dialogue ensures that the podcast continues to evolve in alignment with its listeners’ interests.
Conclusion
Reaching 10 million subscribers is a monumental achievement for The Diary Of A CEO. It reflects the power of authentic storytelling, the dedication of a passionate team, and the unwavering support of a global community. As the podcast embarks on its next chapter, it remains committed to delivering insightful content that resonates and inspires.
External source: https://www.business-live.co.uk/enterprise/steven-bartletts-diary-ceo-podcast-25022944